Work should feel purposeful, sustainable and aligned…at most times. Transitioning to a new level requires a new identity shift. Whether levelling up at your current job, or in between. Change begins with a decision to take the first step, because progress only happens through action. At ThriveShift, we aim to enhance professional performance, engagement, and workplace effectiveness by strengthening emotional capacity and supporting personal growth. Through our coaching, we work one-on-one with individuals using research-based understanding to build emotional awareness and resilience through emotional regulation enabling them to perform with greater clarity, confidence, and consistency.
“She is not just a Life Coach, she is a life changer.”
— EB, Jeddah, Saudi Arabia
Cut through the noise to define what truly matters and move forward with direction.
Create sustainable habits and boundaries that support success without burnout.
I am Alaa Aladnani — a Certified Professional Coach and Associate Certified Coach (ACC, CPC, ELI Master Practitioner) with an international coaching experience in education, business, finance, and management.
My mission is to empower professionals, leaders, and organisations to unlock clarity, elevate engagement, and perform at their best — through deeper emotional capacity and intentional life balance.
Whether you’re navigating imposter syndrome, stepping into leadership, or pushing through work that no longer feels aligned — I offer coaching designed to help you thrive.
Stop second-guessing your next move. We define your goals, map your values, and build a career path that actually makes sense for who you are.
Whether you’re stepping into leadership or levelling up where you are — sharpen your decision-making, presence, and impact at work.
This is Alaa’s core differentiator. Learn to understand your emotions, respond instead of react, and lead from a calmer, stronger inner state.
Cultivate empowering mindsets that enhance confidence, communication, engagement, and professional growth.
Clarify career vision, goals, and purpose aligned with your individual values and organisational context.
Increase self-awareness and self-leadership to inform intentional career decisions and problem-solving.
Enhance understanding of thoughts, emotions, and behaviours to improve workplace performance and foster a calmer work environment.
Tailored, actionable, and transformational support — designed around the specific challenges and goals of professionals, leaders, and organisations.
Enhance leadership presence, decision-making, and team management. Step into your next level of leadership with clarity and confidence.
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Strengthen focus, resilience, and productivity. Break free from limiting beliefs and build the mental fitness to perform at your peak.
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Achieve genuine balance between professional ambitions and personal wellbeing. No more burnout — just sustainable, meaningful progress.
Tailored, actionable, and transformational support — designed around the specific challenges and goals of professionals, leaders, and organisations.
Certified by leading international coaching institutions.
Education, business, finance, and management experience.
PhD-level academic rigour applied to every coaching strategy.
Thoughtful insight and depth drawn from published work.
Experience across Saudi Arabia and the United Kingdom.
Guidance crafted specifically for your personal & professional growth.
“My clients value my approach because it’s tailored, actionable, and transformational — often returning to deepen and sustain their progress over time.”
A clear, compassionate pathway from where you are now to where you want to be — with tailored support every step of the way.
A no-obligation conversation to understand your goals and explore if we're the right fit.
Clarify values, uncover blocks, and map your unique transformation path together.
Regular personalised sessions with proven frameworks, tools, and accountability.
Embed new patterns, celebrate wins, and build foundations for lasting change.
“Alaa was my peer coach during my coaching certification program. She demonstrated genuine care toward me and my goals throughout. Her authentic presence made it easy for me to be open and trust the process. There was something embracing and nurturing about her approach, which strongly complemented her knowledge, skills and experience as a coach.”
“She listened patiently and intuitively. She would not hesitate to challenge when she felt I would benefit from it — and I enjoyed that part the most as it helped to widen my perspectives greatly. Her coaching and unshakable belief in me were instrumental in the early part of my career as a coach.”
“They say true change comes from within — but we’re always distracted by life. This is why we need a Life Coach. I was lucky enough to encounter Ms. Alaa Aladnani and work with her to achieve my goals. After a couple of sessions, I discovered she is not just a Life Coach — she is a life changer.”
“Alaa has wonderful techniques to dive into your mind and thoughts, then bring out the best of it. She helps you spot the light on the goodness inside you that you might have forgotten or abandoned. I believe every one of us must have a Life Coach. Alaa is the BEST.”
Are you ready to unlock your potential and achieve your goals? Book a consultation and take the first step toward clarity, growth, and balance.
